Design Expo 2014: Twitter Jam - Designing for the Base of the Pyramid

From 4.30 to 5.30 UK time / 11.30 to 12.30 ET on Tuesday 10 June,  Business Fights Poverty (@FightPoverty) and Triple Pundit (@triplepundit) we will be hosting a conversation on Twitter as part of the 2014 Design Expo.

Join us with the hashtag #bfpexpo to explore the following questions:

  1. What are some of big successes and failures in designing for the BoP?
  2. What can we learn from these experiences?
  3. What insights are there in how to go about the process of design?
  4. What are the factors behind a successful business model?
  5. How are companies overcoming the challenges of marketing and distributing products to BoP consumers?
  6. How can different players work together - large companies, social entrepreneurs, government and civil society?
  7. Do designers take gender sufficiently into account when designing for the BoP?
  8. What are some of the next big opportunities?
  9. Any final thoughts, tips or advice for those designing for the base of the pyramid?

We'll be joined by a panel of experts, including:

Never done this before? Read Triple Pundit's primer on how a twitter chat works.

Please RSVP by Tweeting:

Join me June 10 to talk about designing for the base of the pyramid w/@fightpoverty @Triplepundit

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