Elaine McCrimmon
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Latest Activity

Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"Thanks for the great discussion"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"Supporting micro-enterprises and collaborating with others for greater social impact has a strong business case, when they thrive – so do we."
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"I also think some of the key challenges that limit extensive collaboration are identifying who to partner with, effectively managing and aligning the potentially differing incentives and agendas of all parties, and ensuring a common goal."
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"With regard to examples of what works, I’m really proud of the great work Andres, Cata and others in our SABMiller Latin America business have achieved through the 4e Camino al progreso programme, working collaboratively with the…"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"I think there is a need to work together and find solutions. There is more that we can do in working with businesses that would have been considered competitors. Supporting micro enterprises benefits all. We have started looking in Europe to expand…"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"I have a question Do people feel approaches to micro-enterprise development always need to start with a ‘market system’ approach – or is a better approach to start by addressing one or two key needs and evolving into a broader,…"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"As the report highlights, existing approaches to support micro-enterprises tend to focus on one or a small number of challenges. Our business in Italy developed a retailer development programme focused on developing business skills of retailers…"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"For example, in one market, nee regulation came into force for small retailers and there was a need to train retailers on the new requirements. This was an opportunity to help retailers improve their business skills."
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"Prioritising is key but it is not easy. What we found is that while there are similar needs 'what works' is context specific and the priority should be local. Aligning closely elements of support for micro enterprises with either a…"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"This is a great point Andres, we found low levels of confidence when we conducted the needs assessment in Europe. This insight helps frame the response and how to interact, engage, motivate and learn together."
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"Exploring the real needs of micro-enterprises upfront is hugely insightful and can be a much more impactful and resource efficient way to develop effective interventions in support of micro-enterprises. In SABMiller Europe, we undertook research in…"
Sep 29, 2016
Elaine McCrimmon replied to Business Fights Poverty's discussion How can we strengthen collaboration in support of micro-enterprises in value chains?
"I’m Elaine McCrimmon, Head of Public Affairs in SABMiller’s European Business. As part of my role, I guide our European businesses on how they can transform ‘Prosper’ our global sustainability strategy into locally relevant…"
Sep 29, 2016
Elaine McCrimmon is now a member of Business Fights Poverty
Sep 29, 2016

Profile Information

Job Title
Head of Public Affairs, Europe
Organisation
SABMiller
Sector
I work for a company
Website:
http://www.sabmiller.com
About my work:
I led the pan-European Public Affairs and sustainability strategy for the region - supporting our European businesses translate 'Prosper' our global SD strategy into action and impact.
Topics on my radar:
Base of the Pyramid, Enterprise Development, Environment, Governance and Transparency, Inclusive Business Models, Measuring Impact, Partnerships

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