"Fanny, I completely agree, and I like the national/local dichotomy to frame the technical/implementation challenges. I think a key way to address most of these elements head on is to find the right commercial partner(s) and invest significant…"
"One example of a recent success we had in this area, however, was leveraging iDE Cambodia's product innovations developed under the award-winning "Easy Latrine" that recently crossed 100,000 sold in 2 years.
While the Cambodian and…"
"In line with my previous comments, I think one of the greatest challenges is to fully understand the "spectrum of contexts" across different regions and countries in WASH that can inform the development of a) a robust, evidence-based…"
"I completely agree, Tara. Another benefit of working with private enterprise is that they can sometimes provide an NGO with access to sophisticated R&D knowledge. That was the case with American Standard and the SaTo pan. Their R&D designers…"
"Great point, Tara. Most important in this area, I think, is to facilitate the right kind of productive, cooperative engagements between businesses and government in certification and regulation. Too often we see little communication between them…"
"Great point, Martina. The question I might ask: Is sanitation ALWAYS a push product? If we can properly demonstrate the business potential to commercial players in the market, and work with them to develop strong marketing strategies to reach BoP…"
"At iDE, we generally see three critical components to effect solutions in this regard:
1) Mainstreaming a customer-oriented approach: Ffor iDE, Human-Centered Design is mainstreamed into all our WASH programming. Utilizing an approach that…"
"Another area we find that is increasingly important in-country for increasing the role of business in BoP WASH is building their capacity to shift from pure engineering to full-fledged design in their R&D departments/functions. Typically, SMEs…"
"That's a great point, Fanny - one of our biggest challenges is building agreement with commercial firms on "taking up" social awareness and behavior change communications in their overall advertising and marketing strategies.…"
My immediate reaction to this question is to focus on context. In our work, we find that above all the local environment and existing stakeholders in each distinct country we work in (11 internationally for iDE) are primary…"
"Hi everyone – I’m Conor Riggs, Technical Director – Programs with iDE in Bangladesh.
I’ve been in the market development sector for about a decade and with iDE since 2012, focused on technical and management oversight of our…"
iDE is an international NGO working in 11 developing countries worldwide with a mission to empower low-income people increase their incomes and improve the quality of their lives. We see low-income people as potential entrepreneurs, and our goal is to help people make informed choices and decisions about how to improve their economic capabilities and invest in an aspirational future for themselves, their family, and their community. Whether that means developing farmland with new productivity-enhancing technologies, starting a new business, or accessing the skills and relationships necessary to access profitable, growing commercial markets, we try to facilitate a better future grounded in the desires of the "customers" we serve.
In practice, iDE focuses on discovering and developing innovative products, services, and business models that can be distributed through the marketplace in order to deliver dramatic income and livelihood impacts. Our approach leverages the comparative advantages of private and public stakeholders to reach large numbers of poor households cost effectively and in relatively short timeframes. The results? On average, we generate $14 for low-income households in agriculture and $19 in WASH for every $1 we invest through our work.
Topics on my radar:
Agriculture, Base of the Pyramid, Enterprise Development, Finance and Investment, Health, Inclusive Business Models, Measuring Impact, Nutrition, Partnerships, Technology, Trade, Water, Women and Business, Youth Enterprise